The Beer Chick
Named Best Beer Sommelier in Los Angeles by Los Angeles Magazine Christina Perozzi, aka, The Beer Chick,  has gained a large following as one of the top beer experts in the United States.  In addition to consulting for local, national and international breweries, restaurants, bistros, bars, taverns, hotels, etc.; she is also an author, blogger, writer and public speaker.

She was born and raised in St. Louis, MO: home to the largest beer manufacturer in the world, mega-brewery Anheuser Busch. Graduating with degrees in Broadcast Journalism and Speech Communication from Indiana University, Christina headed to Chicago where she honed her event planning skills with the association management firm Smith, Bucklin & Associates.

After moving to Los Angeles (as a musician no less), Christina realized her affinity for the beer world while managing the famous Father’s Office in Santa Monica, CA.  Seeing the growing interest in craft beer and the lack of beer knowledge in the world, she started her own consulting company.

In 2009 she co-authored the book The Naked Pint: An Adulterated Guide to Craft Beer with fellow friend in beer Hallie Beaune (The Penguin Group, New York, NY). The duo also have a new book The Naked Brewer:  Fearless Homebrewing Recipes, Tips, Tricks & Rulebreaking Recipes coming out in October of 2012 (The Penguin Group, New York, NY)  Christina is the co-executive editor of the website The Beer Chicks and founder of the online social network and beer blog Beer for Chicks, giving beer expertise from a woman’s perspective.  Her mission is to dispel the myths that people have about beer and to bring beer to the forefront of the modern dining experience, raising it to the status it deserves.

Click here to see her reel as The Beer Chicks.

Watch an excerpt from “Eat This, Drink That.”


The Beer Chick Drinking

Speaking, Spokesperson & Hosting:
Christina has been the host and moderator of many interesting culinary discussions and panels at events such as Dwell on Design, LA CABAL & Artisanal LA. She speaks on Being a Woman in a Beer World, New Niche Marketing, andTurning What You Love Into a Successful Business – Even If It’s Beer! She has also successfully hosted and MC’d many events using her quick wit and charm.

Corporate Events:
Need an inspired idea for an upscale reception for your best client? Does yoursales team deserve a reward? Are you tired of the same old boring team building exercises? Like she did at Google, Christina can light up your company meeting, team building seminar or convention break out session with fun, beer featured events that will have your team talking for years.

Public Events:
Want to take a course on Beer? Christina speaks and teaches at many public events including, seminars, festivals, special beer dinners open to the public. She also devotes her time to many charitable events. Please check the calendar to see her upcoming events as well as the caliber of past events in which she has been involved.

Private Events:
Want to throw an innovative and cool party for the husband who has everything? Want to turn your wife and her friends into beer chicks? Its the newest craze in the food and beverage industry. We customize private tastings, parties, classes, and gourmet food pairing dinners featuring craft and artisan beers.


Christina Perozzi Drinking

Branding, Public Relations & Business Development:
There’s a reason why beer is the most social beverage in the world. It’s a perfect vehicle from which to shine a media spotlight. Christina uses her beer knowledge to highlight and bring attention to your business through special events, social media and other beer-related efforts. Through her contacts she forges strategic partnerships and leads business development efforts through the wonderful beverage known as beer!

New Product Development & Market Research:
Craft beer is the most successful alcoholic beverage in the world, even in this time of economic downturn. Many people are looking to get into the business, but don’t know what it would take and don’t know how to do it in a way that is credible and respectable in the world craft beer. Christina is immersed in all aspects of the craft beer world. She brings the right people together to provide invaluable market research to ascertain the development potential of new products, places, breweries, etc.

Menu Development:
Christina personally designs a client’s beer list, providing guests with the highest quality beers focusing on a variety of style and provenance that can satisfy almost any palate. This list is handcrafted and exclusively customized.

Staff Training:
The single thing that can differentiate a craft and artisanal beer destination from any old bar is staff training, period. Christina provides indispensable training to management and staff with “Beer 101,” providing tasting, history, style and cultural notes for each beer on their new list, and empowers servers with proven sales techniques.

Clients Include:
Celebrity Chef Govind Armstrong’s 8 oz., Cedd Moses’ 213 Downtown, Laurel Tavern, Rustic Canyon Wine Bar & Seasonal Kitchen, Spring Street, Lion Nathan, the National Beer Wholesalers of America, DeschutesBrewing Co., Artisan Ales Distributing, Blue Ocean Group, Blue Flame Marketing, Essex Public House, Library Bar, TheOtheroom, Tengu Westwood, Charlie’s Malibu, HQ Burger Bar the Hyatt Regency and other corporations breweries, restaurants, hotels, taverns, bars, bistros, etc.